Tuesday, October 18, 2011
Saturday, October 15, 2011
Monday, October 10, 2011
petsontees.com advertisement for Animal Sheltering Magazine
HSUS magazine is a national magazine that is viewed by animal welfare organizations as well as their coordinators. The purpose of this ad was to encourage these organizations to open partner stores with petsontees.com to help raise funds to support their cause. The concept was to use an everyday situation and try to illustrate it with as few elements and copy a possible. The idea is that there is a list of needs that a particular animal shelter or organization has and the note stuck to it is written by someone else suggesting they visit petsontees.com to receive help getting those items. It's a problem with an offered solution.
Thursday, October 6, 2011
More logo fun!
Jensen Apparel has been looking for a way to help animal care organizations through multiple platforms, beginning with petsontees.com. The apparel company has segmented itself as a fundraising tool for these animal organizations and is using apparel and other products to help produce revenue. The next step for this company is to expand once more with freedogtag.com–under construction and offer dog tags to consumers for the cost of shipping and handling. That makes this product FREE which is unheard of in this economy. When compared to national pet supply retailers it's more than half the price of other id tags. This is the logo process for Jensen's new project. The concept?
Well… dog tags, of course!
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